This morning, many of us were (and still are) shocked by the news that Brexit is real: the UK will most likely say good-bye to Europe.
The value of the GBP is as low as it was in 1985. Share prices are expected to plummet. The Swiss Franc - a safe haven - will heavily appreciate, and the Swiss National Bank (SNB) announced that it will maintain the exchange rate of CHF 1.07 to the EUR. In Switzerland, we tremble: what about exports, tourism and consumer spending? What is the future of the UK? Scotland and Northern Ireland voted against Brexit and Sinn Fein is demanding a poll about uniting Ireland.
These questions are scary. The last decade was already unstable. What’s going to happen next?
We believe that even if with Britain's Exit from the EU, companies have the chance to get ahead of this economic and psychological stress and gain a competitive advantage in the long run.